For the Tiki Beach 5K and 10K, a few ways it can be promoted and accumulate interested people are as follows.
Think. What do people like? What gets people interested in events? Maybe a raffle for money. Or it could be as simple as a competition to see who wears the best outfit/costume. Money gets everyone excited and out of their chair but if it’s also fun, like showing up in a costume and running in it while laughing and joking around with friends, there’s no way people can resist.
Where do people go to find their information? Almost everyone nowadays goes to the internet or social media to get the news. A great way to get people to come to your event can be posting about it, tagging pictures, using a hashtag! It’s simple. Those who see it and are interested or know others who are will tag them in it and generate interest in the event.
My final good idea for marketing this event would be to allow pets to run with you. Most people can’t or won’t go places because they cannot bring their pet. It makes sense. Advertising that your furry friends can run right next to you with water bowls set up along the course would be an attention getter to everyone. I know for a fact that if there was an event I was interested in but was on the fence about it because I wouldn’t know what to do with my doggos, I most likely wouldn’t go. Bringing your fuzzies generates pictures with the hashtag which generates interest for the next one.
Happy Running!
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